Run, don’t walk! You can now spice up your life (and mealtimes) with our newest Heinz Beanz in three delicious new curry flavours: creamy Tikka, fragrant Jalfrezi and fiery Vindaloo. The all-new, limited edition range of Beanz Flavourz combines two British classics – curry and Heinz Beanz and builds on existing Flavourz; including Chilli, Barbecue and Curry Beanz.
The all new Beanz Flavourz are:
The all new limited edition varieties come as research commissioned by Heinz reveals 40 per cent of Brits are adding spices to their Beanz at home for an extra kick of flavour, with a fifth (19 per cent) saying they now actively seek spicy food and 70 per cent saying when it comes to their spice palate, they like a bit of heat. With classic curry spices being indulged by Brits the most – paprika (26 per cent), chilli powder (23 per cent), ginger (22 per cent) and curry powder (20 per cent) – it was a no brainer for the Beanz Boffins at Heinz to bring together two of the nation’s favourite dishes, curry and Heinz Beanz.
The new flavour innovations are inspired by Brits’ love for curry, with half (49 per cent) of people saying they eat Indian cuisine at least three times per month, and the nation’s love for Chicken Tikka Masala in particular, with 29 per cent saying it’s their ultimate favourite curry. The research also reveals almost half of people (43 per cent) eat baked beans at least once a week – so this cracking combo in a can is obvz meant to be(anz).
Anyone looking to spice up their life AND mealtimes can hot foot it down to Asda to snap up one of these tasty limited edition cans which each have an RRP of £1.40 and will be available to purchase for a limited time whilst stocks last. Participating stores can be found at here.